The 0→1: Building Supershipped
Welcome to the first season of The 0→1 Startup. We're building Supershipped — a library of startup resources — completely in the open: the research, the design, the build, the launch, and everything that breaks along the way.
What this series is
Not just articles. This is videos, teardowns, and behind-the-scenes of real product work — the decisions, the dead-ends, and the receipts. New content drops as the product ships.
- Discovery & positioning — what Supershipped is and who it's for
- Designing the core flow in Figma
- Building the MVP end-to-end
- Brand, landing page, and launch
More episodes and write-ups are on the way. Follow along.
Frequently asked questions
What is The 0→1 Startup series about?+
It follows a startup being built from nothing to launched — in the open. Season 1 documents building Supershipped: the research, product design, MVP build, brand, landing page, launch, and everything that breaks along the way.
Is this just articles, or video too?+
It's a mixed-media series — videos, teardowns, and behind-the-scenes of real product work, alongside written notes. New content drops as the product ships.
What is Supershipped?+
Supershipped is a library of startup resources being built live as Season 1 of the series — the case study used to show the full 0→1 journey from empty repo to launch.
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