The 0→1: Building Supershipped
What does it really take to build a startup from an idea to a product making 6-7 figures in revenue?
How can I build a startup from
Let me guess...You've seen others do it, but you've never really done it yourself.
Yeah, I'm still there myself, honestly. I mean, sure, I've made about $120 from a clothing store I've built, but I wouldn't call myself a Pro.
Around this same time too, I started taking content creation seriously. I was so far behind in building a personal brand. And if I wanted to leave something on the Internet, it was this kind of stuff.
The build-in-public community is known for...well...building startups in public. But as mentioned before, all I always see are numbers, stats, and most notoriously, MRRs.
The last time I made money building a , I made about GHC1,400 > $120. That's the most I made up to this time. But mostly it was a self-taught journey; I built, failed, and learned as I went.
So I'm
Daily active users
100
Not tracked yet
Satisfaction rate
80%
Not tracked yet
MRR
$1,000
$0 so far · 0%
- Discovery & positioning — what Supershipped is and who it's for
- Designing the core flow in Figma
- Building the MVP end-to-end
- Brand, landing page, and launch
More episodes and write-ups are on the way. Follow along.
Episodes
Episode 0: Introducing Supershipped
I'm building Supershipped to be the biggest design library of editable, reusable design.
Episode 1: Getting Started, Shipping Fast, and What's Next
The goals I want to hit, what failure would actually look like, and the real reason I'm building Supershipped.
Episode 2: Planning the Build — Concepts & Pricing
Planning the build: the core concepts, how I'm pricing it, the Gumroad offers, and why I dropped Lemon Squeezy.
Episode 3
The next episode in Building Supershipped — coming up.
Episode 4: Building the Full Product Flow
Starting the full product flow for apps and websites — plus the launch of the first Supershipped product showreel.
Episode 5: I Slept, and Woke Up to Four New Users
I went to bed with a half-finished to-do list and woke up to four people who signed up while I was dreaming. This is what compounding actually feels like.
Frequently asked questions
What is The 0→1 Startup series about?+
It follows a startup being built from nothing to launched — in the open. Season 1 documents building Supershipped: the research, product design, MVP build, brand, landing page, launch, and everything that breaks along the way.
Is this just articles, or video too?+
It's a mixed-media series — videos, teardowns, and behind-the-scenes of real product work, alongside written notes. New content drops as the product ships.
What is Supershipped?+
Supershipped is a library of startup resources being built live as Season 1 of the series — the case study used to show the full 0→1 journey from empty repo to launch.
Also available on