Shipping fast is an underated trait. There's no better feeling than knowing you had an idea, and you shipped it before you were ready. For me it sets a high bar, like telling myself "It's out there now. So keep building it until it works."

Supershipped was not an entirely new idea. I did an earlier version back in January. So I reworked the website with a lot of major changes.

I shipped the update today, the 30th June. Then I launched it on ProductHunt.

The Target Market

I built Supershipped with two people in mind. Two people that I have been and understand.

What happens if I fail

Building in public means the failure is public too. I talk through what failure would actually look like, what's on the line, and why I'm willing to risk it.

Why I'm building this

Finally, the real motivation — the reason this is worth the time, the risk, and the public scrutiny.